For 2019, there are several new trends for retailers to stop and take notice. Past trends simplified inventory management activities or focused on using new technology, such as scanners, mobile devices, and RFID tags. Both of these made it easier for retailers to reduce costs while increasing productivity. Today’s trends focus on changes in [...]

A lot has changed for social media in the past year. Fortunately, the platforms are the same. And social media still increases foot traffic, as well as pre-sells customer decisions. Obviously, businesses should continue to build their presence, but how retailers use social media is fundamentally changing. Post Stories This year, retailers should focus [...]

Millennials are the furniture industry’s biggest opportunity. They make up the largest living generation in America, over 83 million, and over half of new home buyers are millennials. Many are old enough (born after 1980) to have settled in a career and started a family. This is why every category in the furniture industry [...]

The furniture industry is experiencing a dramatic comeback since the economic crisis. Rising new home sales and a falling unemployment rate have contributed to the greater potential for growth. Best of all, forecasts are pointing toward a continued increase in new furniture sales. More Competition on the Horizon Many furniture retailers need to compete [...]

Training your employees on the nuances of point of sale and inventory management software allows them to become more proactive, especially with complex transactions. Developing a strong software training plan also gives you new opportunities to grow sales and possibly expand inventory, as well as locations. More Than Important, A Software Training Plan Is [...]

For retailers to remain competitive in today’s marketplace, they need to be more efficient than ever. This takes solving the problems that cause the most errors and affect productivity. Otherwise, a lack of fine-tuning their operations will eventually reduce profitability. Why Select a Customizable POS System? The retail industry varies from the type of [...]

The internet has provided a wealth of data for understanding consumer behavior. There’s more known today about how shoppers make their buying decisions than there has ever been. Even though many of these are digitally-based metrics, brick-and-mortar stores can transfer this knowledge to create a better in store experience. What Affects Consumer Behavior? Millennials [...]

In the late ‘90s, traditional marketing was changed almost overnight by the internet. Not only were there new avenues to reach customers, but the internet forced advertisers to change their message to fit the platform. Because of this, traditional marketing has taken a back seat to more modern and cost-effective ways of digital marketing. [...]

Even if retailers don’t have an online store, they need to be savvy when it comes to their digital marketing efforts. Unlike traditional forms of marketing, digital marketing uses customer targeting to control costs and get better returns on their investment (ROI). A shift in attracting new customers has occurred, because millennials aren’t the [...]

For retailers, authenticity is what brings customers into their store instead of getting it online. Authenticity is a differentiator because it’s about the customer’s experience. You probably go to or have seen many places that embrace their authenticity. Just think of some of your favorite restaurants. Many advertise “Authentic” cuisine and decorate their place [...]